Plan collections how fashion actually works.

KWOKAH gives small fashion teams week-based SS/AW playbooks with flexible time windows — built for North America, Europe, and Australia & New Zealand, without the PLM bloat.

Region-specific season templates
Phases, tasks, and products in one place
Target windows (not fake precision)
Planning templates for:
North America • Europe • Australia & New Zealand
Kwokah collection overview

Collection overview • phases • overlaps • today marker

Why we built KWOKAH

A short note from the founders.

We tried to launch our own clothing brand and missed getting our sales samples ready for the sales window — twice.

It wasn’t because suppliers were slow. It was because we changed direction too late. Not everyone was aligned early. The brand story wasn’t shaped soon enough. And we underestimated how many products a new brand actually needs, not just one or two hero items.

We tried spreadsheets and generic project tools. They were either too loose to keep a collection on track, or they pushed us into date-based plans that didn’t match reality.

We even looked at PLM (Product Lifecycle Management) tools, ie. the software big brands use, and they were powerful, but clearly built for big organisations: long onboarding, heavy processes, and “contact us” sales cycles.

So we built the planner we wish we’d had.

KWOKAH exists to bring the important decisions forward -> while there’s still time to change things, and keep the team on the same page.

What we’re building:

  • Season-first collection plans (SS / AW) with week-based windows
  • Region-aware templates for AU/NZ, Europe, and North America
  • Products, phases, and tasks in one shared view
  • Style stages for small brands (inspiration → refinement → sales sample → bulk)
  • Activity + comments anchored to the work (not lost in chat)
KWOKAH Team
Building the planner we wish we had

“We missed seasons.
Twice.”

The problem wasn’t effort. It was visibility: across products, phases, and weeks.

📅

Deadlines creep

Factories needed samples earlier than expected, and everything rushed at once.

📊

Spreadsheet chaos

Multiple timelines. Multiple versions. No single source of truth.

🤷

Generic tools miss the point

Kanban boards don’t understand seasons, long lead times, or launch windows.

What KWOKAH does

A season-aware planning tool for small teams, opinionated enough to guide you, flexible enough to fit reality.

Season-first planning

Plan by season and week windows

Collections move in phases and weeks, not perfect dates. KWOKAH uses flexible week ranges so plans can shift without collapsing.

Region aware

Templates that match your market

“SS26” means different timing in AU/NZ vs Europe vs North America. Templates give you a strong starting point — then you can tweak anything.

Product early

See the line from the start

Keep product scope visible early so you’re not scrambling late. Fashion planning breaks when the line grows quietly.

The boring stuff

Templates include the work people forget

Labels, swing tags, packaging, approvals — the tasks that are easy to ignore early and painful to fix late. We include them by default as reminders, not rules.

KWOKAH is not enterprise PLM, and it’s not a generic task manager. It’s the missing middle: structure without the overhead.

See it in action

Real workflows for real fashion teams.

Start with fashion-first templates

Pick a region and season to generate a plan — then tweak it to match your reality.

Kwokah new collection setup screen

Fuzzy week ranges, not rigid dates

Plan with target windows instead of fake precision — and still hit the moments that matter.

Kwokah task editing screen

Built in the open, shaped by real teams

We’re building KWOKAH with early fashion teams. New screens and workflows ship as we refine the product.

Kwokah work in progress screens
Free resource

Grab our free tech pack template

A practical tech pack you can use today — with flat design blocks for common clothing items to help you move faster even before KWOKAH launches.

Figma View on Figma Follow us on X

Building in public. Share feedback, see new screens, and request early access.

Kwokah Figma community template preview

Who it’s for

Small apparel brands

Teams of 3–10 people shipping a few collections a year.

Founder-led teams

People wearing multiple hats who need clarity, not complexity.

Cross-functional teams

Designers, developers, and ops working from the same plan.

Real fashion teams

Built for shipping collections — not enterprise software departments.

Get early access

We’re building KWOKAH with a small group of early fashion teams. No spam. No hype. Just a calmer way to plan collections.

Starting with Australia & New Zealand / USA & Canada / Europe

Early access • Launching Q2 2026 • Limited spots